Get More Links Into Your Blog
Friday, March 13th, 2009Let’s start with internal links, these are links within your post to your own stories and other websites. People usually do a great job of linking to other people’s websites as references, why not our own? For each post, try to add a couple links to another one of your posts. For example, you may hyperlink a word in your first paragraph to a separate post you did on that topic. This not only keeps users reading your blogs/sites, but builds search authority.
The best link to your blog post is from an external site. Although it is not easy to request that another site link to you, it is easy to comment on someone else’s article or blog post and include a reference or link back to your post. For example I can search http://technorati.com or http://blogsearch.google.com for something and find other bloggers talking about that subject. By commenting on other blogs with a link to yours, you add value to their blog while attracting new readers and building search authority.
If possible, you want the hyperlink of your post to be strong keywords and not just a long URL. For example “Check out my similar article on How Google Works” is better for search engines and web users than “Check out my similar article at http://www.zachpresnall.com/2/post/2009/03/how-google-works.html”. You can use simple html code to create this link: “Check out my similar article on <a href=”http://www.yourpost.com”>your topic</a>.
The easiest way to get links to your posts is to add them to social bookmarking sites. I recommend creating accounts with digg.com, delicious.com, stumbleupon.com, slashdot.org, and technorati.com and submitting every one of your posts to them. The fastest way I have found to submit to all these sites at once is to use socialmarker.com. So in less than 5 minutes, you can establish 5 links to your site.